Friday, August 24, 2007
WOLF-MAN TO RUN FOR MAYOR
Jay Shannon, on-air personality for 100.5 The Wolf, told the Nixa Xpress that he wants to run for Nixa mayor. Current mayor Doug Marrs said he will not seek another term.
In the article, Shannon said this was "not some dumb, stupid radio publicity stunt."
Wouldn't it be great if Nixa resident George Spankmeister decided to run against him?
In the article, Shannon said this was "not some dumb, stupid radio publicity stunt."
Wouldn't it be great if Nixa resident George Spankmeister decided to run against him?
Labels: CHRISTIAN COUNTY, GOVERNMENT, RADIO
Wednesday, August 15, 2007
IPOD SHUFFLE RISES IN RADIO RATINGS
Full disclosure: I am biased against radio stations with no on-air personalities. That's why I'm shocked and appalled that 95.1 Mike-FM passed KSYN 92.5 in the most recent Arbitron ratings for Spring '07. After all, the station is nothing but an iPod Shuffle with commercials. And it advertises itself using the same upside-down billboard strategy as Keystone Light. Ugh.
Zimmer still wins big, occupying four of the top five spots in the No. 239-ranked Joplin market. Kix 102.5 is still No. 1 with a 14.2 share, KSYN takes No. 3 with a 7.7, Lite 93.9 and the Big Dog 97.9 tie for fourth with a 7.1.
This is a big victory for Ronald Petersen's radio station with it's punch into Zimmer's domination, costing KSYN a 2.5-point drop. Kraus in the House shouldn't worry too much, though. Q107, the other CHR/Top 40 station holds an anemic 1.6. Petersen also punched past all of FFD Holding's stations. Speaking of FFD: It's good to see Rock105 keep up its success: the alternative station rose from a 4.2 to 4.4. Not a big gain, but even more important, it's not a loss.
Over in the Springfield market, KTTS takes the top spot again. In Joplin, the station is up in ratings, pulling a 1.1 over its .6 from the fall '06 book. WTF?
Let the stations begin spinning the latest results.
Zimmer still wins big, occupying four of the top five spots in the No. 239-ranked Joplin market. Kix 102.5 is still No. 1 with a 14.2 share, KSYN takes No. 3 with a 7.7, Lite 93.9 and the Big Dog 97.9 tie for fourth with a 7.1.
This is a big victory for Ronald Petersen's radio station with it's punch into Zimmer's domination, costing KSYN a 2.5-point drop. Kraus in the House shouldn't worry too much, though. Q107, the other CHR/Top 40 station holds an anemic 1.6. Petersen also punched past all of FFD Holding's stations. Speaking of FFD: It's good to see Rock105 keep up its success: the alternative station rose from a 4.2 to 4.4. Not a big gain, but even more important, it's not a loss.
Over in the Springfield market, KTTS takes the top spot again. In Joplin, the station is up in ratings, pulling a 1.1 over its .6 from the fall '06 book. WTF?
Let the stations begin spinning the latest results.
Thursday, February 01, 2007
KJML GAINS GROUND, ZIMMER DOMINATES
Woot! The Mailbox was worried about alternative station KJML slipping in the ratings, but the latest ratings say otherwise. However, the big winners show that Zimmer is still the big dog in the Joplin market, although the Big Dog KXDG is only No. 3. KSYN pulled a 10.2 for No. 2. As in Springfield, a country station rules the roost: KIXQ pulled a 13.2 for No. 1.
Kissin 92.5 was the biggest gainer, jumping from a 7.7 to its 10.2. The station is led by Steve Kraus (in da House). Springfield radio fans will remember him from Hot 106.7, back when Ray Michaels was a genius, Superfrank was managing radio stations and the station ruled the Springfield market. (Side note: Ray Michaels is still a genius, wherever he is, and Superfrank is the manager of James Brown and, really, no one else.) Kraus is one of the business' nicest guys. The Mailbox is super-mega-proud of the job Kraus is doing at Kissin'.
Also, the DJ-less KMXL (95.1 Mike FM), owned by Ronald L. Peterson gained more than a point to finish with a 6.6. The computers at Mike seem to churn out tunes that Joplin likes.
The ratings don't look so hot for everyone else. The Big Dog only gained a tenth of a point. Zimmer's KKMK Lite Rock 93.9 lost a half-point, pulling a 6.0. KKOW, 96.9 The Kow, lost more than 2 points, finishing with a 2.4.
Community Radio got hit hard, as well. KMOQ (Q 107.1) is on a downward slide, going from a 4.3 to a 1.8 in a year. KBTN 99.7 Classic Country Legends took a sizable step back, sliding from a 6.1 to a 4.2 in a year. KCAR, Cool 104.3, lost almost two points since spring '06, pulling a 3.6. All those stations are owned by Community Radio, which means Rock 105 is the company's only bright spot in this book.
Rock 105 gained .3 points in the fall '06 Arbitron period, finishing at No. 7. Not a huge gain, and not enough to match the 4.3 it pulled a year ago, but a gain nonetheless. And it helps support the Mailbox's spin... er, theory... that alternative rock radio is seeing success.
Kissin 92.5 was the biggest gainer, jumping from a 7.7 to its 10.2. The station is led by Steve Kraus (in da House). Springfield radio fans will remember him from Hot 106.7, back when Ray Michaels was a genius, Superfrank was managing radio stations and the station ruled the Springfield market. (Side note: Ray Michaels is still a genius, wherever he is, and Superfrank is the manager of James Brown and, really, no one else.) Kraus is one of the business' nicest guys. The Mailbox is super-mega-proud of the job Kraus is doing at Kissin'.
Also, the DJ-less KMXL (95.1 Mike FM), owned by Ronald L. Peterson gained more than a point to finish with a 6.6. The computers at Mike seem to churn out tunes that Joplin likes.
The ratings don't look so hot for everyone else. The Big Dog only gained a tenth of a point. Zimmer's KKMK Lite Rock 93.9 lost a half-point, pulling a 6.0. KKOW, 96.9 The Kow, lost more than 2 points, finishing with a 2.4.
Community Radio got hit hard, as well. KMOQ (Q 107.1) is on a downward slide, going from a 4.3 to a 1.8 in a year. KBTN 99.7 Classic Country Legends took a sizable step back, sliding from a 6.1 to a 4.2 in a year. KCAR, Cool 104.3, lost almost two points since spring '06, pulling a 3.6. All those stations are owned by Community Radio, which means Rock 105 is the company's only bright spot in this book.
Rock 105 gained .3 points in the fall '06 Arbitron period, finishing at No. 7. Not a huge gain, and not enough to match the 4.3 it pulled a year ago, but a gain nonetheless. And it helps support the Mailbox's spin... er, theory... that alternative rock radio is seeing success.
Wednesday, January 31, 2007
ALTERNATIVE MUSIC CATCHING ON AROUND SPRINGFIELD
Joplin may be another story, sadly.
That Chatter guy had a post about the latest ratings from fall '06 in the Springfield radio market. The numbers are interesting, and Davis breaks 'em down succinctly. But I couldn't help noticing how well KQRA and KZRQ -- Springfield's two current-rock stations -- performed in the Fall '06 numbers.
Q102.1 was Midwest's top performer, pulling a 5.7. Z 106.7 was Journal's worst performer, pulling a 4.2. (Of course, when you're in the same company as KTTS, you'll never be the head of the family.) Both stations are up about 3 points each from last year. Though Q slipped .3 points, it is still No. 5 in the market. Z is 1.5 points behind Q, coming in at No. 9. Both stations beat US97 and The Cave. Q also beat Alice and two country stations.
The downside: In stations targeted to younger demographics, Q and Z finished last. Power 96.5 still reigns at the top of that chart with a 6.7, and its format can attract a broader base of listeners.
Since every radio station spins its own success story out of the ratings, the Mailbox will do the same. The Mailbox sees current-rock formats thriving in the Springfield market. For a culture once dominated by country and chatter, it's good to see that Q and Z are bringing noise to the ratings.
Unfortunately, KJML 105.3 in Joplin isn't faring so well. According to the the spring '06 numbers, the Columbus, Kan.-based Rock 105 has been sliding down the ratings, after a stronger showing in spring '05. The fall '06 numbers for the Joplin market should be out by Friday, and we'll see if it can gain ground in the ratings.
Yeah, the Mailbox is biased with this post. The Mailbox loves its rock and wants hard radio stations to bring the noise and pound its earholes between Springfield and Joplin.
That Chatter guy had a post about the latest ratings from fall '06 in the Springfield radio market. The numbers are interesting, and Davis breaks 'em down succinctly. But I couldn't help noticing how well KQRA and KZRQ -- Springfield's two current-rock stations -- performed in the Fall '06 numbers.
Q102.1 was Midwest's top performer, pulling a 5.7. Z 106.7 was Journal's worst performer, pulling a 4.2. (Of course, when you're in the same company as KTTS, you'll never be the head of the family.) Both stations are up about 3 points each from last year. Though Q slipped .3 points, it is still No. 5 in the market. Z is 1.5 points behind Q, coming in at No. 9. Both stations beat US97 and The Cave. Q also beat Alice and two country stations.
The downside: In stations targeted to younger demographics, Q and Z finished last. Power 96.5 still reigns at the top of that chart with a 6.7, and its format can attract a broader base of listeners.
Since every radio station spins its own success story out of the ratings, the Mailbox will do the same. The Mailbox sees current-rock formats thriving in the Springfield market. For a culture once dominated by country and chatter, it's good to see that Q and Z are bringing noise to the ratings.
Unfortunately, KJML 105.3 in Joplin isn't faring so well. According to the the spring '06 numbers, the Columbus, Kan.-based Rock 105 has been sliding down the ratings, after a stronger showing in spring '05. The fall '06 numbers for the Joplin market should be out by Friday, and we'll see if it can gain ground in the ratings.
Yeah, the Mailbox is biased with this post. The Mailbox loves its rock and wants hard radio stations to bring the noise and pound its earholes between Springfield and Joplin.
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